Getting complete control of last-mile deliveries is one of the most daunting tasks for businesses today. Yet, while many choose to remain harmoniously ignorant to this fact, mastery of last-mile delivery can make or break a brand.
One of the biggest reasons why first delivery attempts matter is that it directly impacts the profitability of a business. A successful first-time delivery offers a delightful customer experience and eliminates additional costs associated with multiple delivery attempts.
‘First Time Right’ (FTR) is the concept that ensures that a delivery process is completed successfully in the first attempt itself. It is unlikely that any company will have a 100% FTR, but if the existing process inefficiencies are curbed proactively, you can look at an FTR score in the upper 90s.
It is safe to say that the first delivery attempt matters dearly to a brand, and here are the primary reasons every B2B business should strive for a higher FTR score.
When a package is delivered on the first delivery attempt, you save a lot of time and money in storage costs, delivery rescheduling, reverse logistics, and multiple deliveries attempt to the same address.
In a nutshell, it costs three times more to deliver an order with multiple attempts than first-time delivery. Here are a few areas affected by first delivery failure:
With a rapid increase in online ordering, customers expect swift deliveries and are more likely to stick to a brand that can deliver their packages in the shortest time. This makes first-attempt deliveries more crucial than ever.
Many customers tend to stay loyal to a brand that fulfills their delivery time commitments, and there is a higher chance of gaining positive word of mouth from them. As a result, they will spend more money with your brand and encourage new customers to give your company a chance.
So, a streamlined last-mile delivery service brings your business a wide range of benefits. Some of them include:
As customers gravitate towards faster delivery options, you should grab the bull by the horns and work on improving the last-mile delivery aspect of your business. Once you have a process in place, you will gain a competitive advantage over rival companies and create a positive outlook for your brand.
Before we look at ways to improve your FTR score, we should also consider the factors that affect the last-mile delivery process dearly. Here are some of the most common reasons why first-time delivery attempts fail.
While there are multiple ways to reach this goal, the most straightforward route is to analyze your existing delivery strategy in-depth. Your aim should be to identify the root causes of the problems and implement sustainable solutions in the long run.
Here is how you can do it:
Incorporating delivery management software into your business is the best way to deal with all the problems associated with last-mile delivery. NetworkON is an AI-Powered delivery management solution that can be customized for your business and can have a positive impact on your operational efficiency.
It is an end-to-end solution that can increase your FTR score by creating an organized and transparent delivery operation. Some of the core features of NetworkON include:
Sounds too good to be true? Don’t take our word for it. Instead, try NetworkON for your business today. To look at all the features NetworkON offers, click here.
Get started with a quick assessment of your existing delivery strategy by our experts today. For more information about NetworkON, email us at firstname.lastname@example.org or visit our website. In addition, you can learn more about how this intelligent delivery management system transforms businesses in our blog section.
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