The world’s most cultivated, trafficked, and consumed drug is marijuana. As the drive for its legalization in the US and across the world grows, it’s gaining significant attention from investors, manufacturers, and researchers alike.
It’s even considered as the next big thing in the delivery business by many industry experts. Don’t trust us?
Here are some interesting facts to back up our claim:
The first half of the 20th century saw a major backlash against marijuana with films like Reefer Madness and The Terrible Truth depicting marijuana as a dangerous substance and how it was being pushed into America as part of a secret Soviet conspiracy!
Although such movies have become cult classics and pieces of satire now, the world at times is still unclear about the uses and medicinal properties of cannabis.
The drug is still deemed controlled under federal government guidelines, but slowly, Americans are getting convinced about its benefits and are supporting its legalization.
According to a New York University research, the percentage of marijuana users between the age of 50 to 64 has doubled in the last decade. This clearly shows the growing conviction and demand for marijuana products in the country.
The growing popularity of the cannabis drug has also sky-rocketed; since it has been legalized in 35 states in the country for medicinal purposes, with 16 states also allowing its recreational use.
During the pandemic, the explosive growth of e-commerce has boosted interest in new acquisitions, including direct-to-consumer cannabis delivery.
Some cannabis companies have acquired delivery-only dispensaries, while others have acquired vertically integrated firms with home-delivery services.
These recent delivery-related acquisitions in the marijuana industry allow:
Even if a state has legalized the medicinal or recreational use of marijuana, it doesn’t mean it could be easily delivered to your doorstep.
The current laws depend on the market, with some states allowing delivery services across the province while some having different jurisdictions for each municipality.
For instance, cannabis use is allowed in Massachusetts for recreational purposes, but home delivery for recreational users is still illegal. So before you start an online cannabis delivery business, make sure you know the specific laws of your state or area.
Apart from the regulations, here are other important things to know:
Setting up a cannabis delivery service can be tricky when you have to decide upon the right business model to proceed. However, as more and more states legalize cannabis use, delivery is becoming more convenient to the customers.
There are essentially two delivery models that have been effective in states where cannabis delivery is legal:
The biggest advantage of the storefront model is that it showcases the product and allows the purchase in two locations. Major brands using this model include Sherbinskis, Emjay, and The Apothecarium.
It opens doors for high-quality products at lower costs as brands don’t need to spend resources on cultivation, production, and retail. Major brands in this niche include Grassdoor, Hyperwolf, and AMuse.
If you’re interested in starting a cannabis delivery service, you need to understand the importance of route optimization and real-time fleet tracking in streamlining your last-mile delivery operations.
These features are provided by an optimized delivery management and dispatch app that also provides a single dashboard view of all the variables from the packaging of a consignment to the shipping and delivery of the product to the end customer.
To amp up your online delivery game, you need an optimized solution that can mitigate inefficiencies like wrong addresses, lack of standardization, and resource wastage associated with manual route planning.
Here are some ways how it changes the face of the cannabis delivery supply chain:
Just like restaurant and food delivery vendors, cannabis sellers also need to incentivize their customers and win their loyalty. The future trends in this delivery domain may see the rise of micro-licenses with vertically integrated delivery models.
With the ever-increasing competition in the market, your cannabis delivery business will also need optimized delivery and dispatch software to ensure all deliveries are fulfilled in time and to the right customer.
By using NetworkON, you get customized web and native app solutions featuring accurate scheduling, efficient utilization of resources, and the capability to manage every process from a single dashboard. The intuitive framework allows you to exercise full control of every activity from order placement to delivery to the end customer and generate positive ROI.
Contact us at info@networkon.io or visit our website to learn how our on-demand delivery solutions can put you at a definite advantage.
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